A short bit about the client:

BULLS BIKES is a German based bicycle brand. Since 1995, BULLS has represented athletic cycling with the highest quality claims in nearly any price class: from the beginners’ mountain bike to the carbon racing machine to be used in world elite races, BULLS offers a convincing bike range that brings home new test victories from renowned trade journals every year.

Project brief:

Tell the story of the differences between Enduro (Christian Textor) and MTB marathon (Urs Huber). Parts of the story must be a coverage of their race prep and training, home life, their bikes, and then footage at the races itself. Both events took place in Switzerland over the same weekend, with the preceding week allowing time to film the lifestyle (non-racing) elements.


10 minute documentary style video, with interviews, comparing the two athletes and their training, as well as race day footage. * All audio is in German *

Check them out here: